Privacy Policy

In Our Backyard (www.inourbackyard.co.uk), respects your privacy and is committed to protecting it.

This Privacy Policy tells you what we do with your personal information and data relating to you when you use inourbackyard.co.uk, including:

  • what we may collect
  • why we collect it
  • how we collect it and how it may be used
  • how we may share it
  • how long we keep your data
  • your rights and choices about the data we collect
  • how we keep it safe and secure

This Privacy Statement and the User Agreement together govern your use of this website (the “Website”). By using the Website, you signify your acceptance to this Privacy Statement and to us processing your personal data in accordance with the terms of this Privacy Statement. If you do not agree to this Privacy Statement, you should not use the Website.

For the purposes of this Privacy Statement, “we”, “us”, and “our” means In Our Backyard (“In Our Backyard.co.uk”).

This Privacy Statement applies only to information collected via the Website. Please assist us in protecting your privacy by contacting us immediately if you become aware of any abuse of your privacy in relation to the Website, if you are unhappy with the treatment of your personal information, or if you are asked to provide any information that you consider to be inappropriate.

Who we are

In Our Backyard is run by Tamsyn Clark

If you would like any more information or you have particular comments about this Privacy Policy please email Info@inourbackyard.co.uk.

What personal information we collect

Information you may give us

You may provide personal information to us such as your name or email address. For example, you may submit information to us by subscribing to the In Our Backyard email newsletter or commenting on some of the In Our Backyard posts.

Information we collect

We automatically collect certain anonymous information about your browsing behaviour to help us analyse the website and our service. For example, when you use the website, we will log your IP address, operating system type, browser type, referring website, pages you viewed or searched for, how long you visited, and the dates/times when you accessed the website. We also collect information about actions you take when using the website, such as links clicked.

Why we collect your personal information

We may use your personal information and data to enhance and personalise your experience and provide you with offers and services that may be of interest to you.

For example, we may:

  • send you a regular email newsletter and ad hoc promotional newsletters as well as special offers or other information we think you may find interesting.
  • use the information we collect to enable us to administer the website, carry out analysis and improve the website.

How we collect and use your personal information

We may use third-party service providers to service various aspects of the website. Each third-party service provider’s use of your personal information is dictated by their own privacy policies.

Newsletter

When you register for the In Our Backyard email newsletter you need to provide your individual email address. We use your email to send you an email newsletter – an email digest of the latest blog posts or events on In Our Backyard as well as separate emails promoting brands and businesses, occasional blog posts, as well as promotions or information we think you will find interesting.

All newsletters sent may contain tracking pixels. The pixel is embedded in emails and allows an analysis of the success of campaigns. Because of these tracking pixels, we may see if and when you open an email and which links within the email you click.

If you no longer wish to receive the In Our Backyard newsletter, there is always an unsubscribe option in every email.

MailChimp is the service we use for delivery of email updates and newsletters. They store your name and email address for purposes of delivering such communications.  Please refer to Mail Chimp’s privacy policy for further information.

Comments

When you leave a comment, your name will appear on the site, but your email will not be shown. You can choose to leave a comment anonymously. Your email and IP addresses cannot be seen by us.

Comments left on the website may be used in later research or in other articles on the website.

Cookies

We use cookies, which are small data files stored on your browser. It helps the website to remember information about your visit, like your preferred language and other settings. This can make your next visit easier and the site more useful to you. Cookies play an important role. Without them, using the web would be a much more frustrating experience.

We may use session cookies, which expire when you close your browser, and persistent cookies, which stay on your browser until deleted. We also use traffic log cookies to see which pages are being used, which helps us improve our website. We only use this for statistical analysis and then the data is removed from the system.

We use cookies to improve your experience of using the website and tailoring operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

The cookies cannot get access to your device or provide any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. You can modify or delete cookies in your browser settings, however, this may prevent you from taking full advantage of this website.

Please note that links displayed to other sites on our website may also use cookies, over which we have no control.

To learn more about cookies, see the following websites:

Tracking and analytics

We may use Google Analytics and tracking tools to collect anonymised data that cannot identify you but enables us to improve our website and deliver relevant and useful content to you. Google Analytics may capture your IP address, but no other personal information is captured. You can opt out of Google Analytics by going to https://tools.google.com/dlpage/gaoptout.

We may use Personal Data collected through the Website for editorial and feedback purposes, marketing and promotion, statistical analysis of users’ behaviour, product development, delivering products and services, providing customer support, customising and improving the content and layout of the Website, completing business transactions, administering individual accounts and meeting government regulatory requirements. Monitoring Data may be used for internal or external purposes such as researching and identifying market segments and needs.

Website hosting

The website is hosted by Siteground. Personal information that may be collected when you visit the website will not be shared with Siteground.

Affiliate programs

We may engage in affiliate marketing, which is done by embedding tracking links into the website. If you click on a link for an affiliate partnership, a cookie will be placed on your browser to track any sales for purposes of commissions. This will not cost you any extra.

In Our Backyard is not currently a participant in the Amazon EU Associates Programme, however it may become one in the future. This is an affiliate advertising programme designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.co.uk.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if you visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

At this time, your personal information is not shared with any other third-party applications or services. This list may be amended from time to time in the website’s sole discretion.

Who we share your data with

We keep all your personal information confidential.

We will not sell, distribute or lease your personal information to third parties unless we have your permission, are required to do so by law, or must in connection with legal proceedings.

In the event of a sale of the website, merger or if the website is acquired by another company, we may transfer your personal information and data to a third party, but all data would be subject to this Privacy Policy and will not be transferred unless the third party can commit to keeping your personal information secure and in accordance with applicable privacy laws.

We may also share anonymous aggregated data use with others, but will not include any personal information that could identify you. This is provided for marketing, advertising or other uses. For example, this may be analytics or information collected from cookies.

We will only disclose Personal Data;

  • (a) to comply with valid legal processes such as a search warrant, or court order, or to protect our rights and property;
    • (b) when we believe in good faith that the law requires such disclosure;
    • (c) when you have expressly consented to such disclosure; or
    • (d) when necessary to preserve our legal rights in the Website’s content.

Except as specifically set forth above, we will not disclose any of your Personal Data to third parties.

How long we retain your data

We will only keep your personal information for the purposes outlined in this privacy policy. When these purposes have expired, or are no longer relevant, or you have withdrawn your consent for us to use your personal information (and we have no other lawful basis to use such data), we will delete such data.

If you have not used our services for a reasonable amount of time, we may contact you to ensure you are still happy to receive communications. We may also delete your personal information.

Even if we delete your personal information, it may remain on a back-up or in archives.

Please refer to other third-party applications or services used by this website for further details on their data retention policies.

What rights you have over your data

You have rights to your own personal information:

  • Opt-out – At any time, you may opt-out of future email communications by following the unsubscribe links in our emails. You may also notify us by email to be removed from our mailing list.
  • Access – You may request to access the personal information we have about you by submitting a request to us.
  • Amend – If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.
  • Forget – In certain situations, you may request that we erase or forget your personal data.
  • Restrict – In certain circumstances, you may request to limit the way we can use your personal information.
  •  Data portability – You can ask that we move, copy or transfer your personal information.

Please note that we may need to retain certain information for recordkeeping purposes or to complete transactions, or when required by law.

If you want to exercise any of your rights or you have any concerns about how we use your personal information and data, please email Info@inourbackyard.co.uk.

If you have made a complaint and are not happy with our response you have the right to refer your complaint to the UK Information Commissioner’s Office (ICO): https://ico.org.uk/.

How we store and protect your data

We have established what we consider to be reasonable precautions to protect collected Personal Data from loss, misuse, unauthorised access, disclosure, alteration or destruction, which include contractual, administrative, physical, and technical steps. Technical measures include use of firewall protection and encryption technology where appropriate. Although we take reasonable precautions to assess the reliability of such technology, it relies on the statements of the vendors of those products and services as part of its security evaluation. However, as you probably know, third parties may unlawfully intercept or access transmissions or private communications, and other users may abuse or misuse your personal information that they collect from the Website. Therefore, although we work very hard to protect your privacy, we do not promise, and you should not expect, that your Personal Data or private communications will always remain private.

Additional information

Links to other websites:

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement.

You should exercise caution and look at the privacy statement applicable to the website in question. In addition, if you linked to our website from a third party site, we cannot be responsible for the privacy policy and practices of the owners of that third-party site. We recommend you check the privacy policy of that third-party site.

Use of children’s personal information

We do not knowingly collect or store any personal information about or related to children under the age of 18. If we are aware that a child has submitted their personal information, we will remove their personal data from our records. If you are a parent or legal guardian of a child who has given us personal information, please contact us immediately so we can delete it at info@inourbackyard.co.uk.

Changes

We regularly review and, when necessary, update our privacy policy in line with the law, best practice or changes to our website services.

If we plan to use personal data for a new purpose, we update our privacy policy and will communicate the changes to individuals via email before starting any new processing.

Contact information

Please contact us at info@inourbackyard.co.uk for questions related to this privacy policy.

BY USING THE WEBSITE, YOU SIGNIFY YOUR ACCEPTANCE OF THIS PRIVACY POLICY AND OF US PROCESSING YOUR PERSONAL DATA IN ACCORDANCE WITH THE TERMS OF THIS PRIVACY POLICY.  IF YOU DO NOT AGREE TO THIS PRIVACY POLICY, YOU SHOULD NOT USE THE WEBSITE. YOUR CONTINUED USE OF THE WEBSITE FOLLOWING THE POSTING OF CHANGES TO THIS PRIVACY POLICY WILL MEAN THAT YOU ACCEPT THOSE CHANGES.

Last updated: March 2019

 

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